Subject: Re: Brain Food Media Aniview ( Partnership Discussion )
=20
Looping in @Ameya Shahapurkar for =
visibility. @Tasos Vogiatzis will get =
back to you soon :)=20
Cheers,=20
Karan=20
=20
On Wed, Oct 16, 2024 at 9:41=E2=80=AFPM Tasos Vogiatzis =
<tv@brainfoodmedia.gr > wrote:
Hi Karan
Glad to have an answer.
Please see below with yellow.
=20
1. Do you have your own demand sources and if yes, which? – Yes, we work =
with all the major SSPs & DSPs – Google, Amazon, Pubmatic, Freewheel and =
many more
=20
2. Can we also incorporate our demand sources on your system? – Yes, =
you can=20
=20
3. What is the commercial model for your demand sources and what for our =
demand sources, all integrated into one system? – For Aniview demand – =
we’ll just work on a revenue share model of 75:25(75% of the revenue to =
be held by you and 25% with Aniview) For your own demand – We’ll be =
charging you a Ad serving fee of $0.20 CPM on Ad served =
Impressions(we’re open to negotiate if the volumes are good enough)=20
75-25 will not work, as we are also intermediates, on June it was 80-20% =
and now 75-25?
We would prefer 80-20% but for gross revenues per month that exceed 80K, =
85-15%
Ad serving fee please no more than $0.10.
=20
4. Do you support PMP deals? If yes, the rates in our PMP deals =
shouldn=E2=80=99t be above 10%, after google or other external DSP =
rates, because it won=E2=80=99t make sense with the publishers – Can we =
speak about this over a call, I’m not really sure what you mean here.=20
The question is very simple. If we have a PMP deal with a client, can =
this be executed through your system? Or do we need another provider? =
Secondly, I understand that will will pay the amount for ad serving. But =
please answer if it can be done.
=20
5. Will we have access to API calls in order to retrieve data or send =
data to your system? – Yes, you can have a look at this API =
documentation =
(https://aniviewwiki.atlassian.net/wiki/spaces/HELP/pages/2033877018/Ad+S=
erver+API+Documentation)
=20
6. Can we first make some tests, before proceeding? – Sure, but we’d =
have to agree on the commercials before we offer you a free trial.
Let=E2=80=99s go quickly all this process by email because we have made =
meetings and emails sent, but we need to move forward with something =
written and agreed. Thanks a lot!
Thanks,=20
=
=20
=09
Karan Handa
Partnerships=20
=20
=20
=20
=20
79 Madison Ave, New York, NY, 10016
=20
+91 9971017431
=20
=20
www.aniview.com
=20
=20
=20
=20
=20
=20
=20
=20
=20
=
=
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=20
On Sat, 12 Oct 2024 at 3:33=E2=80=AFPM, Tasos Vogiatzis =
<tv@brainfoodmedia.gr > wrote:
Hi Karan,
At the moment we making tests with different partners in demand and =
setups.
I understand that Aniview offers an overall solution integrated: video =
player & demand.
Questions (for video ads)
1. Do you have your own demand sources and if yes, which?
2. Can we also incorporate our demand sources on your system?
3. What is the commercial model for your demand sources and what =
for our demand sources, all integrated into one system?
4. Do you support PMP deals? If yes, the rates in OUR PMP deals =
shouldn=E2=80=99t be above 10%, after google or other external DSP =
rates, because it won=E2=80=99t make sense with the publishers,
5. Will we have access to API calls in order to retrieve data or =
send data to your system?
6. Can we first make some tests, before proceed?
Best,
=20
Tasos Vogiatzis
Managing Director
=20
www.brainfoodmedia.gr | =
www.brainfood.gr=20
=20
P. 212-1056743 | M: +306940715510
=20
=20
From: Karan Handa <karan@aniview.com >=20
Sent: Friday, September 27, 2024 3:26 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Subject: Re: Brain Food Media Aniview ( Partnership Discussion )
=20
Hi Tasos, quick follow up to see if we can move forward with the =
agreement here. If you have anything you can just let me know :)=20
=20
Cheers,
Karan=20
=
=20
=09
Karan Handa
Partnerships=20
=20
=20
=20
=20
79 Madison Ave, New York, NY, 10016 =
=20
=20
+91 9971017431
=20
=20
www.aniview.com
=20
=20
=20
=20
=20
=20
=20
=20
=20
=
=
=20
=20
On Tue, 3 Sep 2024 at 10:33=E2=80=AFPM, Karan Handa <karan@aniview.com =
> wrote:
Hi Tasos and Dora, I guess we have everything in place when compared to =
your current setup when it comes to video .If you want another call, =
please schedule something with us. We have already covered everything =
when it comes to video monetization on our previous call. I want you to =
meet @Ameya Shahapurkar who can help you =
with the commercials which will work in the interest of both Aniview and =
Brain food Media.=20
Happy to discuss the full stack monetization proposal when it comes to =
both video and display, looking forward to setting something soon to =
clear your queries – Meeting with Aniview =
=20
Cheers,=20
Karan=20
=20
On Tue, Sep 3, 2024 at 10:09=E2=80=AFPM Tasos Vogiatzis =
<tv@brainfoodmedia.gr > wrote:
Hi Karan,
I am trying to find an overall cooperation that will be able to cover us =
in everything, in direct display, whether it has to do with display or =
vast, in PMP and in Open Marketplace using all our own sources and with =
a good commercial deal. It is still not clear to me if we can be covered =
in everything from Aniview. We come from a collaboration that has not =
developed well, this one with the current adserver, as we have not been =
able to get results and connectivity with the providers. If we discussed =
something, it would only be after we did some tests that something like =
this could work. Is such a thing possible?
At this point, we are not at all satisfied with how the current adserver =
can connect and work with providers/DSPs. As well as how it works with =
our video player. On the other hand, we have built a whole system based =
(via API) on Brid and Adbutler. It is a very big decision to switch to =
something else, but I don’t have a clear picture if a) we are covered in =
everything we want and b) if you can cooperate better with our =
providers.=20
Karan – Dora can you look at all the data together (in all aspects of =
the project: pmp, adserver, SSP =E2=80=93 open marketplace, openrtb, =
video player, video ad server) and have until Monday something as a =
report to help me make the decision?=20
Best,
=20
Tasos Vogiatzis
Managing Director
=20
www.brainfoodmedia.gr | =
www.brainfood.gr=20
=20
P. 212-1056743 | M: +306940715510
=20
=20
From: Karan Handa <karan@aniview.com >=20
Sent: Tuesday, September 3, 2024 2:46 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Subject: Re: Brain Food Media Aniview ( Partnership Discussion )
=20
Hey Tasos, if you are back it would be great if we can move ahead with =
the next steps.=20
On =
Wed, Oct 16, 2024 at 9:41=E2=80=AFPM Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:
Hi Karan
Glad to have an answer.
Please see below with yellow.
1. Do you have your own demand sources and if yes, which? – = Yes, we work with all the major SSPs & DSPs – Google, Amazon, =
Pubmatic, Freewheel and many more
2. Can we also incorporate our demand sources =
on your system? – Yes, you can
3. What is the commercial model for your demand sources and =
what for our demand sources, all integrated into one system? – For =
Aniview demand – we’ll just work on a revenue share model of 75:25(75% =
of the revenue to be held by you and 25% with Aniview) For your own =
demand – We’ll be charging you a Ad serving fee of $0.20 CPM on Ad =
served Impressions(we’re open to negotiate if the volumes are good =
enough) 75-25 will not work, as we are also =
intermediates, on June it was 80-20% and now =
75-25?
We would prefer 80-20% but for gross revenues per =
month that exceed 80K, 85-15% Ad serving fee please no more than =
$0.10.
4. Do you =
support PMP deals? If yes, the rates in our PMP deals =
shouldn=E2=80=99t be above 10%, after google or other external DSP =
rates, because it won=E2=80=99t make sense with the publishers – Can we =
speak about this over a call, I’m not really sure what you mean =
here.
The question is very simple. If we have a PMP deal =
with a client, can this be executed through your system? Or do we need =
another provider? Secondly, I understand that will will pay the amount =
for ad serving. But please answer if it can be =
done.
6. Can we =
first make some tests, before proceeding? – Sure, but we’d have to =
agree on the commercials before we offer you a free =
trial.
Let=E2=80=99s go quickly all this process by email =
because we have made meetings and emails sent, but we need to move =
forward with something written and agreed. Thanks a =
lot!
On Sat, 12 =
Oct 2024 at 3:33=E2=80=AFPM, Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:
Hi Karan,
At the moment we making tests with different partners in demand and =
setups.
I understand that Aniview offers an overall solution integrated: video =
player & demand.
Questions (for video ads)
1. = Do you have your own demand sources and if yes, =
which?
2. = Can we also incorporate our demand sources on your =
system?
3. = What is the commercial model for your demand sources and what for our =
demand sources, all integrated into one =
system?
4. = Do you support PMP deals? If yes, the rates in OUR PMP deals =
shouldn=E2=80=99t be above 10%, after google or other external DSP =
rates, because it won=E2=80=99t make sense with the =
publishers,
5. = Will we have access to API calls in order to retrieve data or send data =
to your system?
6. = Can we first make some tests, before =
proceed?
On Tue, 3 =
Sep 2024 at 10:33=E2=80=AFPM, Karan Handa <karan@aniview.com> =
wrote:
Hi Tasos and =
Dora, I guess we have everything in place when compared to your current =
setup when it comes to video .If you want another call, please schedule =
something with us. We have already covered everything when it comes to =
video monetization on our previous call. I want you to meet @Ameya =
Shahapurkar who can help you with the commercials which will =
work in the interest of both Aniview and Brain food =
Media.
Happy to discuss the full stack monetization =
proposal when it comes to both video and display, looking forward to =
setting something soon to clear your queries – Meeting with Aniview
Cheers, =
;
Karan
On Tue, Sep =
3, 2024 at 10:09=E2=80=AFPM Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:
Hi Karan,
I am trying to find an overall cooperation that will be able to cover =
us in everything, in direct display, whether it has to do with display =
or vast, in PMP and in Open Marketplace using all our own sources and =
with a good commercial deal. It is still not clear to me if we can be =
covered in everything from Aniview. We come from a collaboration that =
has not developed well, this one with the current adserver, as we have =
not been able to get results and connectivity with the providers. If we =
discussed something, it would only be after we did some tests that =
something like this could work. Is such a thing =
possible?
At this point, we are not at all satisfied with how the current =
adserver can connect and work with providers/DSPs. As well as how it =
works with our video player. On the other hand, we have built a whole =
system based (via API) on Brid and Adbutler. It is a very big decision =
to switch to something else, but I don’t have a clear picture if a) we =
are covered in everything we want and b) if you can cooperate better =
with our providers.
Karan – Dora can you look at all the data together (in all aspects of =
the project: pmp, adserver, SSP =E2=80=93 open marketplace, openrtb, =
video player, video ad server) and have until Monday something as a =
report to help me make the decision?