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FW: Buy Display Inventory with High CPM Rates & 90% – 100% Fill rate

FW: Buy Display Inventory with High CPM Rates & 90% – 100% Fill rate

This is a multipart message in MIME format. ——=_NextPart_000_00FF_01DB23AF.1549D210 Content-Type: multipart/alternative; boundary=”—-=_NextPart_001_0100_01DB23AF.1549D210″ ——=_NextPart_001_0100_01DB23AF.1549D210 Content-Type: text/plain; charset=”utf-8″ Content-Transfer-Encoding: quoted-printable =CE=A0=CE=AC=CE=B3=CF=89=CF=83=CE=AD =CF=84=CE=BF=CF=85=CF=82 = =CF=80=CF=81=CE=BF=CF=83=CF=89=CF=81=CE=B9=CE=BD=CE=AC =20 Tasos Vogiatzis Managing Director =20 www.brainfoodmedia.gr | = www.brainfood.gr=20 =20 P. 212-1056743 | M: +306940715510 =20 =20 From: Shrishti Batra =20 Sent: Monday, October 21, 2024 11:02 AM To: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 = =CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85…

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Content-Transfer-Encoding: quoted-printable

=CE=A0=CE=AC=CE=B3=CF=89=CF=83=CE=AD =CF=84=CE=BF=CF=85=CF=82 =
=CF=80=CF=81=CE=BF=CF=83=CF=89=CF=81=CE=B9=CE=BD=CE=AC

=20

Tasos Vogiatzis

Managing Director

=20

www.brainfoodmedia.gr | =
www.brainfood.gr=20

=20

P. 212-1056743 | M: +306940715510

=20

=20

From: Shrishti Batra =20
Sent: Monday, October 21, 2024 11:02 AM
To: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =

Cc: Tasos Vogiatzis ; =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 ; Smit Parwani ; =
akoutivas@brainfoodmedia.gr
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1,

=20

I recommend that we avoid going ahead with a guaranteed deal during this =
trial period. Establishing such a guarantee may not be feasible, as it =
would limit the ability to fully assess our performance.

Instead, I suggest we begin our partnership with a smaller site where we =
can operate without fixed CPM rates. This approach will allow you to =
evaluate our performance effectively. Once we have established a strong =
working relationship and demonstrated our capabilities, we can then =
consider transitioning to a guaranteed deal agreement with any site =
having such requirements.

Please share your thoughts on how to move ahead.

=20

Thanks,
Shrishti

=20

On Fri, Oct 18, 2024 at 6:49=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr > wrote:

Great, thank you=20

=20

Can you please answer to me about the guarantee option, in order for us =
to check our domains and find the more suitable.=20

We have for example bankingnews.gr =
, it is a very big finance =
website that we could try but we want to guarantee a certain amount to =
them about the testing period.=20

=20

Best

=20

Theodora Kiourkenidou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
| Platform.gr =
| Tetrapodo.gr =
| glykouli.gr =
| Thecaller.gr =
=20

Avlonos 1, Athens, zip. 104 43

doraq@brainfoodmedia.gr =20

P. +30 212 1056743 =E2=80=93 Int. 115

=20

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Friday, October 18, 2024 4:07 PM
To: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Cc: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>; =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
akoutivas@brainfoodmedia.gr =20
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey,

=20

Yes definitely, we can move ahead with some other domain.=20

=20

Could you please provide the domain name to initiate the onboarding =
process?

=20

Regards,
Shrishti

=20

On Fri, Oct 18, 2024 at 6:16=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr > wrote:

Greeting Shrishti and happy Friday=20

=20

Because we see a big delay from the publisher about the changes, would =
like to proceed and test another website?

=20

Additional is there an option from your side to offer some guarantee for =
the test period?

=20

Looking forward to hear from you=20

=20

Best =20

Theodora Kiourkenidou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
| Platform.gr =
| Tetrapodo.gr =
| glykouli.gr =
| Thecaller.gr =
=20

Avlonos 1, Athens, zip. 104 43

doraq@brainfoodmedia.gr =20

P. +30 212 1056743 =E2=80=93 Int. 115

=20

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Tuesday, October 15, 2024 2:09 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Cc: =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey Team,

=20

Hope you are doing well.

=20

Could you please provide an update on the status of the ads.txt lines? =
This will allow us to proceed with submitting the site for demand =
approvals.

=20

Awaiting your response.

=20

Regards,
Shrishti

=20

On Mon, Oct 7, 2024 at 10:32=E2=80=AFPM Tasos Vogiatzis =
<tv@brainfoodmedia.gr > wrote:

Thanks a lot

=20

Tasos Vogiatzis

Managing Director

=20

www.brainfoodmedia.gr =
| =
www.brainfood.gr =
=20

=20

P. 212-1056743 | M: +306940715510

=20

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Monday, October 7, 2024 7:56 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Cc: =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey Tasos,

=20

Yes, sure. Let=E2=80=99s start with our collaboration. We will revise =
the IO to NET 45.

=20

Also, I have sent the site for Demand Approvals again. I will update you =
once received.

=20

Thanks,

Shrishti

=20

On Mon, 7 Oct 2024 at 9:42 PM, Tasos Vogiatzis <tv@brainfoodmedia.gr =
> wrote:

Hi Shrishti

Let=E2=80=99s make a start and see how it goes.

Dora is returning from leave in a few days, we were delayed in answers =
the previous days.

Of course NET45 and (moreover) NET60 is not convenient and not at all =
competitive comparing to NET7 of viderto, but my primary concern right =
now is to start from something and test our collaboration. After =
evaluating the results, of course we can talk a lot more.

Thanks a lot,

=20

Tasos Vogiatzis

Managing Director

=20

www.brainfoodmedia.gr =
| =
www.brainfood.gr =
=20

=20

P. 212-1056743 | M: +306940715510

=20

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Thursday, October 3, 2024 5:26 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Cc: =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey Tasos,

* The revenue shown on the Dashboard will reflect NET revenue, meaning =
all the revenue displayed will be yours.
* We do offer an API to our publishers, with a minimum threshold of =
$100. Given your inventory, we believe we can easily surpass this =
number, thereby accessing you with the API.
* We work with multiple SSP demand partners, and our payment terms with =
them are typically NET 45 or NET 60. To ensure smooth cash flow, we =
usually follow the NET 60 standard, but for you, we can start with NET =
45. After evaluating performance over one month, we could consider =
reducing the terms to NET 30.
* Regarding CPM rates, this is the average rate I shared. In Q4, we’re =
seeing much higher rates, reaching $4-$6. Additionally, the fill rates =
for Greece are currently between 55-65%, which is likely to outperform =
your current partner. Also our advanced ad-ops team performs regular =
optimizations to further improve performance.
* I suggest starting with a one-month trial using both our ad units. You =
can track the performance firsthand during this period.

If you want more clarity on certain things, let’s schedule a call for =
tomorrow, do share your availability for the same.

=20

Thanks,
Shrishti

=20

On Thu, Oct 3, 2024 at 6:27=E2=80=AFPM Tasos Vogiatzis =
<tv@brainfoodmedia.gr > wrote:

Hello Shrishti again

=20

As for the GAM Adx, this is the gross revenue, it refers to the gam of =
our partner, it=E2=80=99s just a name, so:

=20

=C2=B7 Will we be able to see gross revenue on the dashboard?

=C2=B7 Will have access to the data also through API, in order to =
incorporate them on our system?

=C2=B7 Payment details? (currently NET7)

=C2=B7 As for the results, comparing to what you have stated =
below, you can see that the CPMs expected are much lower for rewarded =
than the current. Have you seen the results I have sent you and what we =
can expect?

=20

Best,

=20

Tasos Vogiatzis

Managing Director

=20

www.brainfoodmedia.gr =
| =
www.brainfood.gr =
=20

=20

P. 212-1056743 | M: +306940715510

=20

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Thursday, October 3, 2024 2:38 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Cc: =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey Tasos,

=20

I understand your concerns.

=20

To clarify, we operate on an 80:20 revenue-sharing model, where you =
would receive 80% of the generated revenue, while 20% is retained by us, =
you must have also received the IO on =
tv@brainfoodmedia.gr outlining all the details.

To ensure full transparency, we will provide you with access to a =
real-time performance dashboard, allowing you to monitor the results and =
track key metrics.

About the data which you have shared with us please clarify what is GAM =
ADX, is it referring to a specific partner of yours, or does it =
represent all of your GAM data? This will help me provide a more =
detailed understanding and determine how we can add value to you.

=20

Thanks,
Shrishti

=20

=20

On Thu, Oct 3, 2024 at 4:10=E2=80=AFPM Tasos Vogiatzis =
<tv@brainfoodmedia.gr > wrote:

Hello Shrishti

And many thanks for proceeding fast and providing all expected info.

It is very important, before proceeding, to have a commercial model.

The rates stated below, for example, will not lead in any collaboration.

As I told you, we have a current collaboration with another platform.

On rewarded ads, which because of their intrusive nature, we serve on a =
part only of our network, which we hope to expand.

We get all the data of the gross revenue, the platform gets a 22% =
(instead of probably double which would be normal), and the rest is left =
to us and to the publishers.

In a way there is a revenue share deal with the platform.

In your case, we have no deal, no commercial model. The rates are below =
what we have in gross numbers.=20

Everything is vague to me. Would you proceed with this network or the =
rest of the sites, if you had no info on how you can collaborate and =
there was no email to ensure that you could have higher revenue?

=20

In any case:

I would like to take this conversation to a step further, providing =
something we don=E2=80=99t provide: numbers.

So, with names of sites excluded, I=E2=80=99m providing you with our =
performance/revenue for September.

Gross, final numbers for rewarded, were $46K and the cpms are very very =
different than the ones you provide us.

It=E2=80=99s ok if you have a large profit policy, but in in this case =
it will not work =E2=80=93 as we are representatives of publishers (with =
contracts) and platform together, so for a collaboration we need =
transparency, limitation and sharing of profits and a commercial model.

We won=E2=80=99t be able to collaborate either on video ads or on =
rewarded or in other rich media, if we haven=E2=80=99t built all the =
above, along with a minimum of trust.

I would expect also something that would look like an overall deal, for =
all formats, or specific for formats.=20

Thanks a lot for understanding.

=20

Tasos Vogiatzis

Managing Director

=20

www.brainfoodmedia.gr =
| =
www.brainfood.gr =
=20

=20

P. 212-1056743 | M: +306940715510

=20

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Thursday, October 3, 2024 1:06 PM
To: =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>
Cc: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey Tasos,

=20

To give you a brief about Rewarded Ads, it is designed to be minimally =
intrusive, appearing for just a few seconds, during which users can =
close it after a few seconds if they wish. Despite its brief display, =
these impressions generate significant revenue.

=20

This is how it will look like :

=20

=20

* It could be Video ads or display ads depending upon the demand, =
whichever will have higher CPM rates will be served.

* The CPM rates you can expect for the Greece region is in the range of =
$0.8-$2

* The Countdown to close down the ad for Videos is 10 secs and for =
display it is 5 secs.

* We will be providing you with a single line code which you can =
hardcode or put it via GAM.

Do let me know if you have any questions, I would be happy to help.

=20

Regards,
Shrishti

=20

On Wed, Oct 2, 2024 at 3:38=E2=80=AFPM =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
> wrote:

Thank you for your prompt response.

=20

We are also waiting updates regarding the Rewarded that Theodora =
inquired about yesterday, as well as any additional information you may =
have to share.

=20

Best regards,

Andromachi Giannakopoulou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
| Platform.gr =
| Tetrapodo.gr =
| glykouli.gr =
| Thecaller.gr =
=20

Avlonos 1, Athens, zip. 104 43 =
=20

andgian@brainfoodmedia.gr

P. +30 212 1056743

=20

From: Shrishti Batra <shrishti.b@vdo.ai >=20
Sent: Wednesday, October 2, 2024 12:53 PM
To: =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr =
>
Cc: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>; Smit Parwani <sparwani@vdo.ai >; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr >
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7,

=20

Thanks for the update.

=20

Sending the Website for Demand Approvals, will update you once received.

=20

Thanks,
Shrishti

=20

On Wed, Oct 2, 2024 at 3:19=E2=80=AFPM =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 < =
andgian@brainfoodmedia.gr> wrote:

Hello Shrishti,

=20

Alfavita.gr =
has added the ads.txt lines, =
you can check on your side and proceed with the approval process.=20

=20

Thank you in advance,

Andromachi Giannakopoulou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
| Platform.gr =
| Tetrapodo.gr =
| glykouli.gr =
| Thecaller.gr =
=20

Avlonos 1, Athens, zip. 104 43 =
=20

andgian@brainfoodmedia.gr

P. +30 212 1056743

=20

From: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
< doraq@brainfoodmedia.gr>=20
Sent: Tuesday, October 1, 2024 4:36 PM
To: ‘Shrishti Batra’ < shrishti.b@vdo.ai>
Cc: ‘Tasos Vogiatzis’ < =
tv@brainfoodmedia.gr>; ‘Smit Parwani’ < =
sparwani@vdo.ai>; =
‘=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85’ < =
andgian@brainfoodmedia.gr>
Subject: RE: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hello Shrishti

=20

The MCM invitations were approved.=20

The ads.txt is send send to the publisher.=20

About the contract I am not sure I understood the procedure.=20

=20

About the Rewarded thank you for the preview, do you have additional =
information that you can send me?

There are video rewarded ads?

What are the CPMs?

How much time is the countdown to close the ad?

Are there any limitations in the setup?

=20

Thank you in advance

Theodora Kiourkenidou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
| Platform.gr =
| Tetrapodo.gr =
| glykouli.gr =
| Thecaller.gr =
=20

Avlonos 1, Athens, zip. 104 43 =
=20

doraq@brainfoodmedia.gr=20

P. +30 212 1056743 =E2=80=93 Int. 115

=20

=20

From: Shrishti Batra < shrishti.b@vdo.ai>=20
Sent: Tuesday, October 1, 2024 4:13 PM
To: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
< doraq@brainfoodmedia.gr>
Cc: Tasos Vogiatzis < =
tv@brainfoodmedia.gr>; Smit Parwani < =
sparwani@vdo.ai>; =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 < =
andgian@brainfoodmedia.gr>
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1,

=20

Thanks for sharing the details.

=20

We have started the onboarding process and as part of the next step of =
the process, request you to check and do the below mentioned:

1) Accept the MCM invites (Search your inbox for Google Ad Manager and =
you will find two invites: Ellipsis limited and Zero1. Accept both)
2) Update the ads.txt (I am attaching the ads.txt file with this mail. =
Update these under ads.txt on your website)
3) Review and sign I/O sent on =
contacto@codigooculto.com ( Search for =
noreply@mail.hellosign.com and you =
will find the I/O copy signed from our end. Kindly review the same and =
countersign)

Once the MCM and ads.txt is done from your end, kindly let us know so =
that we can submit the website for demand approvals.

=20

Additionally, I have created a sample page for rewarded ads for the site =
alfavita.gr =
. This feature will display ads =
for just a few seconds, allowing users to dismiss them easily. It will =
only show to one user per hour, ensuring that it doesn=E2=80=99t disrupt =
the overall user experience. Despite the brief display time, the =
impressions generated in those seconds would yield impressive numbers.

=20

https://www.vdo.ai/sample/units/alfavita/index.html#sample_offerwall_mode=
=3Dtrue =
=20

=20

Kindly share the domains where we can start with the rewarded ads as =
well.

=20

Thanks,
Shrishti

=20

=20

=20

=20

=20

On Tue, Oct 1, 2024 at 2:18=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
< doraq@brainfoodmedia.gr> wrote:

Greetings Shrishti

Wish you a productive month ahead=20

=20

About the video ads we can test it in the website alfavita.gr =
,=20

Find bellow the websites information for the MCM invitations

=20

DOMAIN: alfavita.gr =
=20

GAM id: 63410456

EMAIL: elnikol@alfavita.gr

=20

When you send them please update me to inform the publisher to accept =
them.=20

=20

Additional about the Rewarder ads, can we have some demo pages of the =
creatives?

=20

Thank you=20

=20

Best

Theodora Kiourkenidou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
| Platform.gr =
| Tetrapodo.gr =
| glykouli.gr =
| Thecaller.gr =
=20

Avlonos 1, Athens, zip. 104 43 =
=20

doraq@brainfoodmedia.gr=20

P. +30 212 1056743 =E2=80=93 Int. 115

=20

=20

From: Shrishti Batra < shrishti.b@vdo.ai>=20
Sent: Monday, September 30, 2024 3:00 PM
To: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
< doraq@brainfoodmedia.gr>
Cc: Tasos Vogiatzis < =
tv@brainfoodmedia.gr>; Smit Parwani < =
sparwani@vdo.ai>
Subject: Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

=20

Hey =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1,

=20

Thanks for sharing the details.

=20

Sure, you take the time to share the domains for the Rewarded Ads.

=20

Coming to the Video Ads, the domains which you have shared you can give =
us the 50% of the inventory for one month, so that=20

=20

In the meantime, we are starting with the Onboarding Process, kindly =
share separate Email Addresses where we can send the MCM Invites.

=20

Thanks,
Shrishti

=20

On Mon, Sep 30, 2024 at 4:12=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
< doraq@brainfoodmedia.gr> wrote:

Greetings Shrishti

=20

Find bellow the company=E2=80=99s information

=20

Company Name :BRAINFOODMEDIA DIGITAL MEDIA AND PUBLISHING M.E.P.E

Name of the POC (Point of Contact) from your end: TASOS VOGIATZIS

Website Url(s): ATTACHED DOMAINS

Email Address (for dashboard access): =
tv@brainfoodmedia.gr

Email Address (for MCM Invites, it should be associated with your GAM =
Account): Unified GAM account is being prepared, we can start testing =
with each publisher=E2=80=99s MCM account for now.=20

Contact Number: +30-2102514123

=20

For the rewarded ads give me some time to find the domain that we will =
test first.=20

=20

About the Video ads we can start, how many domains would you like to =
include to our A/B test?

=20

Thank you=20

=20

Best

Theodora Kiourkenidou

Brainfood Media

www.brainfoodmedia.gr =
| =
www.influencing.gr =
=20

Alfavita.gr =
| Allyou.gr =
| Avopolis.gr =
| Botrini.gr =
| Childit.gr =
| Enwsi.gr =
=20

Epixeiro.gr =
|=20

=20

=20

=
=20

=20

——=_NextPart_001_0100_01DB23AF.1549D210
Content-Type: text/html;
charset=”utf-8″
Content-Transfer-Encoding: quoted-printable

v\:* {behavior:url(#default#VML);}
o\:* {behavior:url(#default#VML);}
w\:* {behavior:url(#default#VML);}
.shape {behavior:url(#default#VML);}

=CE=A0=CE=AC=CE=B3=CF=89=CF=83=CE=AD =
=CF=84=CE=BF=CF=85=CF=82 =
=CF=80=CF=81=CE=BF=CF=83=CF=89=CF=81=CE=B9=CE=BD=CE=AC

 

Tasos Vogiatzis

Managing Director

 

www.brainfoodmedia.gr | www.brainfood.gr

 

P. 212-1056743 | M: +306940715510

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Monday, October 21, =
2024 11:02 AM
To: =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Cc: Tasos Vogiatzis =
<tv@brainfoodmedia.gr>; =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>; Smit Parwani =
<sparwani@vdo.ai>; akoutivas@brainfoodmedia.gr
Subject: =
Re: Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1,

 

I recommend that we avoid going ahead with a =
guaranteed deal during this trial period. Establishing such a guarantee =
may not be feasible, as it would limit the ability to fully assess our =
performance.

Instead, =
I suggest we begin our partnership with a smaller site where we can =
operate without fixed CPM rates. This approach will allow you to =
evaluate our performance effectively. Once we have established a strong =
working relationship and demonstrated our capabilities, we can then =
consider transitioning to a guaranteed deal agreement with any site =
having such requirements.

Please share your thoughts on how to move =
ahead.

 

Thanks,
Shrishti

 

On =
Fri, Oct 18, 2024 at 6:49=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr> =
wrote:

Great, thank =
you

 

Can you please =
answer to me about the guarantee option, in order for us to check our =
domains and find the more suitable.

We =
have for example bankingnews.gr, it is a very big finance website =
that we could try but we want to guarantee a certain amount to them =
about the testing period.

 

Best=

 

Theodora =
Kiourkenidou

Brainfood =
Media

www.brainfoodmedia.gr | www.influencing.gr

Alfavita.gr | Allyou.gr | =
Avopolis.gr | Botrini.gr =
| Childit.gr =
| Enwsi.gr

Epixeiro.gr | Platform.gr | Tetrapodo.gr=
| glykouli.gr | Thecaller.gr=


Avlonos 1, Athens, zip. 104 =
43

doraq@brainfoodmedia.gr =

P. +30 212 1056743 =E2=80=93 Int. =
115

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Friday, =
October 18, 2024 4:07 PM
To: =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Cc: Tasos =
Vogiatzis <tv@brainfoodmedia.gr>; =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; akoutivas@brainfoodmedia.gr
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey,

 

Yes =
definitely, we can move ahead with some other =
domain. 

 

 Could =
you please provide the domain name to initiate the onboarding =
process?

 

Regards,
=
Shrishti

 

On Fri, Oct =
18, 2024 at 6:16=E2=80=AFPM =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr> =
wrote:

Greeting =
Shrishti and happy Friday

 

Because we see =
a big delay from the publisher about the changes, would like to proceed =
and test another website?

 

Additional is =
there an option from your side to offer some guarantee for the test =
period?

 

Looking forward =
to hear from you

 

Best =
 

Theodora =
Kiourkenidou

Brainfood =
Media

www.brainfoodmedia.gr | www.influencing.gr

Alfavita.gr | Allyou.gr | Avopolis.gr | Botrini.gr | Childit.gr | Enwsi.gr

Epixeiro.gr | Platform.gr | Tetrapodo.gr | glykouli.gr | Thecaller.gr


Avlonos 1, Athens, zip. 104 =
43

doraq@brainfoodmedia.gr =

P. +30 212 1056743 =E2=80=93 Int. =
115

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Tuesday, =
October 15, 2024 2:09 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr>
Cc: =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey =
Team,

 

Hope you =
are doing well.

 

Could you =
please provide an update on the status of the ads.txt lines? This will =
allow us to proceed with submitting the site for demand =
approvals.

 

Awaiting =
your response.

 

Regards,
=
Shrishti

 

On Mon, Oct =
7, 2024 at 10:32=E2=80=AFPM Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:

Thanks a lot

 

Tasos Vogiatzis

Managing Director

 

www.brainfoodmedia.gr | www.brainfood.gr

 

P. 212-1056743 | M: +306940715510

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Monday, =
October 7, 2024 7:56 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr>
Cc: =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey =
Tasos,

 

Yes, sure. =
Let=E2=80=99s start with our collaboration. We will revise the IO to NET =
45.

 

Also, I =
have sent the site for Demand Approvals again. I will update you once =
received.

 

Thanks,=

Shrishti

 

On Mon, 7 =
Oct 2024 at 9:42 PM, Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:

Hi Shrishti

Let=E2=80=99s make a start and see how it goes.

Dora is returning from leave in a few days, we were delayed in answers =
the previous days.

Of course NET45 and (moreover) NET60 is not convenient and not at all =
competitive comparing to NET7 of viderto, but my primary concern right =
now is to start from something and test our collaboration. After =
evaluating the results, of course we can talk a lot =
more.

Thanks a lot,

 

Tasos Vogiatzis

Managing Director

 

www.brainfoodmedia.gr | www.brainfood.gr

 

P. 212-1056743 | M: +306940715510

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Thursday, =
October 3, 2024 5:26 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr>
Cc: =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey =
Tasos,

  • The revenue shown on the Dashboard will reflect NET =
    revenue, meaning all the revenue displayed will be =
    yours.
  •  We do offer an API to our publishers, with a minimum =
    threshold of $100. Given your inventory, we believe we can easily =
    surpass this number, thereby accessing you with the =
    API.
  • We work with multiple SSP demand partners, and our payment =
    terms with them are typically NET 45 or NET 60. To ensure smooth cash =
    flow, we usually follow the NET 60 standard, but for you, we can start =
    with NET 45. After evaluating performance over one month, we could =
    consider reducing the terms to NET 30.
  • Regarding CPM rates, this is the average rate I shared. In =
    Q4, we’re seeing much higher rates, reaching $4-$6. Additionally, the =
    fill rates for Greece are currently between 55-65%, which is likely to =
    outperform your current partner. Also our advanced ad-ops team performs =
    regular optimizations to further improve performance.
  • I suggest starting with a one-month trial using both our ad =
    units. You can track the performance firsthand during this =
    period.

If you want =
more clarity on certain things, let’s schedule a call for tomorrow, do =
share your availability for the same.

 

Thanks,
S=
hrishti

 

On Thu, Oct =
3, 2024 at 6:27=E2=80=AFPM Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:

Hello Shrishti again

 

As for the GAM Adx, this is the gross revenue, it refers to the gam of =
our partner, it=E2=80=99s just a name, so:

 

=C2=B7=
     &nb=
sp; 
Will we be able to see gross revenue on the =
dashboard?

=C2=B7=
     &nb=
sp; 
Will have access to the data also through API, in order to incorporate =
them on our system?

=C2=B7=
     &nb=
sp; 
Payment details? (currently NET7)

See Also

=C2=B7=
     &nb=
sp; 
As for the results, comparing to what you have stated below, you can =
see that the CPMs expected are much lower for rewarded than the current. =
Have you seen the results I have sent you and what we can =
expect?

 

Best,

 

Tasos Vogiatzis

Managing Director

 

www.brainfoodmedia.gr | www.brainfood.gr

 

P. 212-1056743 | M: +306940715510

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Thursday, =
October 3, 2024 2:38 PM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr>
Cc: =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey Tas=
os,

 

I =
understand your concerns.

 

To clarify, =
we operate on an 80:20 revenue-sharing model, where you would receive =
80% of the generated revenue, while 20% is retained by us, you must have =
also received the IO on tv@brainfoodmedia.gr outlining all the details.

To =
ensure full transparency, we will provide you with access to a real-time =
performance dashboard, allowing you to monitor the results and track key =
metrics.

About the data which you have shared with us please =
clarify  what is GAM ADX, is it referring to a specific partner of =
yours, or does it represent all of your GAM data? This will help me =
provide a more detailed understanding and determine how we can add value =
to you.

 

Thanks,
Shrisht=
i

 

 

On Thu, Oct =
3, 2024 at 4:10=E2=80=AFPM Tasos Vogiatzis <tv@brainfoodmedia.gr> =
wrote:

Hello Shrishti

And many thanks for proceeding fast and providing all expected =
info.

It is very important, before proceeding, to have a commercial =
model.

The rates stated below, for example, will not lead in any =
collaboration.

As I told you, we have a current collaboration with another =
platform.

On rewarded ads, which because of their intrusive nature, we serve on a =
part only of our network, which we hope to =
expand.

We get all the data of the gross revenue, the platform gets a 22% =
(instead of probably double which would be normal), and the rest is left =
to us and to the publishers.

In a way there is a revenue share deal with the =
platform.

In your case, we have no deal, no commercial model. The rates are below =
what we have in gross numbers.

Everything is vague to me. Would you proceed with this network or the =
rest of the sites, if you had no info on how you can collaborate and =
there was no email to ensure that you could have higher =
revenue?

 

In any case:

I would like to take this conversation to a step further, providing =
something we don=E2=80=99t provide: numbers.

So, with names of sites excluded, I=E2=80=99m providing you with our =
performance/revenue for September.

Gross, final numbers for rewarded, were $46K and the cpms are very very =
different than the ones you provide us.

It=E2=80=99s ok if you have a large profit policy, but in in this case =
it will not work =E2=80=93 as we are representatives of publishers (with =
contracts) and platform together, so for a collaboration we need =
transparency, limitation and sharing of profits and a commercial =
model.

We won=E2=80=99t be able to collaborate either on video ads or on =
rewarded or in other rich media, if we haven=E2=80=99t built all the =
above, along with a minimum of trust.

I would expect also something that would look like an overall deal, for =
all formats, or specific for formats.

Thanks a lot for understanding.

 

Tasos Vogiatzis

Managing Director

 

www.brainfoodmedia.gr | www.brainfood.gr

 

P. 212-1056743 | M: +306940715510

 

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Thursday, =
October 3, 2024 1:06 PM
To: =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>
Cc: Tasos =
Vogiatzis <tv@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey =
Tasos,

 

To give you =
a brief about Rewarded Ads, it is designed to be minimally intrusive, =
appearing for just a few seconds, during which users can close it after =
a few seconds if they wish. Despite its brief display, these impressions =
generate significant revenue.

 

This is how =
it will look like :

 

3Dimage.png

 

=C2=B7 It could be Video ads or display ads =
depending upon the demand, whichever will have higher CPM rates will be =
served.

=C2=B7 The CPM rates you can expect for the =
Greece region is in the range of $0.8-$2

=C2=B7 The Countdown to close down the ad for =
Videos is 10 secs and for display it is 5 secs.

=C2=B7 We will be providing you with a single =
line code which you can hardcode or put it via =
GAM.

Do let me =
know if you have any questions, I would be happy to =
help.

 

Regards,
=
Shrishti

 

On Wed, Oct =
2, 2024 at 3:38=E2=80=AFPM =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr> =
wrote:

Thank you for your prompt response.

 

We are also waiting updates regarding the Rewarded that Theodora =
inquired about yesterday, as well as any additional information you may =
have to share.

 

Best regards,

 

From: Shrishti =
Batra <shrishti.b@vdo.ai>
Sent: Wednesday, =
October 2, 2024 12:53 PM
To: =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr>
Cc: Tasos =
Vogiatzis <tv@brainfoodmedia.gr>; Smit Parwani <sparwani@vdo.ai>; =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<doraq@brainfoodmedia.gr>
Subject: Re: =
Buy Display Inventory with High CPM Rates & 90% – 100% Fill =
rate

 

Hey =CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=
=87=CE=B7,

 

Thanks for the update.

 

Sending the Website for Demand Approvals, will update you =
once received.

 

Thanks,
Shrishti

 

On Wed, Oct 2, 2024 at 3:19=E2=80=AFPM =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <andgian@brainfoodmedia.gr> =
wrote:

Hello Shrishti,

 

Alfavita.gr has added the ads.txt lines, you can =
check on your side and proceed with the approval process. =

 

Thank you in advance,

 

From: =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<
doraq@brainfo=
odmedia.gr
> =

Sent: Tuesday, October 1, 2024 4:36 PM
To: =
‘Shrishti Batra’ <
shrishti.b@vd=
o.ai
>
Cc=
:
‘Tasos Vogiatzis’ <
tv@brainfoodm=
edia.gr
>; ‘Smit =
Parwani’ <
sparwani@vdo.=
ai
>; =
‘=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85’ <
andgian@brain=
foodmedia.gr
>
Su=
bject:
RE: Buy Display Inventory with High CPM Rates & 90% – =
100% Fill rate

 

Hello =
Shrishti

 

The MCM =
invitations were approved.

The ads.txt is =
send send to the publisher.

About the =
contract I am not sure I understood the procedure. =

 

About the =
Rewarded thank you for the preview, do you have additional information =
that you can send me?

There are video =
rewarded ads?

What are the =
CPMs?

How much time =
is the countdown to close the ad?

Are there any =
limitations in the setup?

 

Thank you in =
advance

Theodora =
Kiourkenidou

Brainfood =
Media

www.brainfoodmedia.gr | www.influencing.gr

Alfavita.gr | Allyou.gr | Avopolis.gr | Botrini.gr | Childit.gr | Enwsi.gr

Epixeiro.gr | Platform.gr | Tetrapodo.gr | glykouli.gr | Thecaller.gr


Avlonos 1, =
Athens, zip. 104 43

doraq@brainfoodmedia.gr

P. +30 212 1056743 =E2=80=93 Int. =
115

 

 

From: Shrishti =
Batra <
shrishti.b@vd=
o.ai
> =

Sent: Tuesday, October 1, 2024 4:13 PM
To: =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<
doraq@brainfo=
odmedia.gr
>
Cc=
:
Tasos Vogiatzis <
tv@brainfoodm=
edia.gr
>; Smit =
Parwani <
sparwani@vdo.=
ai
>; =
=CE=91=CE=BD=CE=B4=CF=81=CE=BF=CE=BC=CE=AC=CF=87=CE=B7 =
=CE=93=CE=B9=CE=B1=CE=BD=CE=BD=CE=B1=CE=BA=CE=BF=CF=80=CE=BF=CF=8D=CE=BB=CE=
=BF=CF=85 <
andgian@brain=
foodmedia.gr
>
Su=
bject:
Re: Buy Display Inventory with High CPM Rates & 90% – =
100% Fill rate

 

Hey =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1,

 

Thanks for sharing the =
details.

 

We have started the onboarding process and as part of the =
next step of the process, request you to check and do the below =
mentioned:


1) Accept the MCM invites (Search your inbox for =
Google Ad Manager and you will find two invites: Ellipsis limited and =
Zero1. Accept both)
2) Update the ads.txt (I am attaching the =
ads.txt file with this mail. Update these under ads.txt on your =
website)
3) Review and sign I/O sent on
contacto@codigooculto.com ( =
Search for
noreply@mail.hellosign.com and you will find the I/O copy signed from our end. Kindly =
review the same and countersign)


Once the MCM and ads.txt is done from your end, kindly =
let us know so that we can submit the website for demand =
approvals.

 

Additionally, I have created a sample page for rewarded ads =
for the site
alfavita.gr. This feature will =
display ads for just a few seconds, allowing users to dismiss them =
easily. It will only show to one user per hour, ensuring that it =
doesn=E2=80=99t disrupt the overall user experience. Despite the brief =
display time, the impressions generated in those seconds would yield =
impressive numbers.

 

 

Kindly share the domains where we can start with the =
rewarded ads as well.

 

Thanks,
S=
hrishti

 

 

 

 

 

On Tue, Oct 1, 2024 at 2:18=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 <doraq@brainfoodmedia.gr> =
wrote:

Greetings =
Shrishti

Wish you a =
productive month ahead

 

About the video =
ads we can test it in the website
alfavita.gr, =

Find bellow the =
websites information for the MCM invitations

 

DOMAIN: =
alfavita.gr

GAM id: =
63410456

EMAIL: =
elnikol@alfavita.gr=

 

When you send =
them please update me to inform the publisher to accept them. =

 

Additional =
about the Rewarder ads, can we have some demo pages of the =
creatives?

 

Thank you =

 

Best=

Theodora =
Kiourkenidou

Brainfood =
Media

www.brainfoodmedia.gr | www.influencing.gr

Alfavita.gr | Allyou.gr | Avopolis.gr | Botrini.gr | Childit.gr | Enwsi.gr

Epixeiro.gr | Platform.gr | Tetrapodo.gr | glykouli.gr =
| Thecaller.gr


Avlonos 1, =
Athens, zip. 104 43

doraq@brainfoodmedia.gr

P. +30 212 1056743 =E2=80=93 Int. =
115

 

 

From: Shrishti =
Batra <
shrishti.b@vd=
o.ai
> =

Sent: Monday, September 30, 2024 3:00 PM
To: =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 =
<
doraq@brainfo=
odmedia.gr
>
Cc=
:
Tasos Vogiatzis <
tv@brainfoodm=
edia.gr
>; Smit =
Parwani <
sparwani@vdo.=
ai
>
Su=
bject:
Re: Buy Display Inventory with High CPM Rates & 90% – =
100% Fill rate

 

Hey =CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1,

 

Thanks for sharing the =
details.

 

Sure, you take the time to share the domains for the =
Rewarded Ads.

 

Coming to the Video Ads, the domains which you have shared =
you can give us the 50% of the inventory for one month, so =
that 

 

In the meantime, we are starting with the Onboarding =
Process, kindly share separate Email Addresses where we can send the MCM =
Invites.

 

Thanks,
S=
hrishti

 

On Mon, Sep 30, 2024 at 4:12=E2=80=AFPM =
=CE=98=CE=B5=CE=BF=CE=B4=CF=8E=CF=81=CE=B1 =
=CE=9A=CE=B9=CE=BF=CF=85=CF=81=CE=BA=CE=B5=CE=BD=CE=AF=CE=B4=CE=BF=CF=85 <doraq@brainfoodmedia.gr> =
wrote:

Greetings =
Shrishti

 

Find bellow the =
company=E2=80=99s information

 

Company Name =
:BRAINFOODMEDIA DIGITAL MEDIA AND PUBLISHING =
M.E.P.E

Name of the POC =
(Point of Contact) from your end: TASOS =
VOGIATZIS

Website Url(s): =
ATTACHED DOMAINS

Email Address =
(for dashboard access):
tv@brainfoodmedia.gr

Email Address =
(for MCM Invites, it should be associated with your GAM Account): =
Unified GAM account is being prepared, we can start testing with each =
publisher=E2=80=99s MCM account for now.

Contact Number: =
+30-2102514123

 

For the =
rewarded ads give me some time to find the domain that we will test =
first.

 

About the Video =
ads we can start, how many domains would you like to include to our A/B =
test?

 

Thank you =

 

Best=

Theodora =
Kiourkenidou

Brainfood =
Media

www.brainfoodmedia.gr | www.influencing.gr

Alfavita.gr | Allyou.gr | Avopolis.gr | Botrini.gr | Childit.gr | Enwsi.gr

Epixeiro.gr | =

=

——=_NextPart_001_0100_01DB23AF.1549D210–

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