FW: What a great night for Brainfood team!
This is a multipart message in MIME format. ——=_NextPart_000_001F_01DB214A.7BE98680 Content-Type: multipart/alternative; boundary=”—-=_NextPart_001_0020_01DB214A.7BE98680″ ——=_NextPart_001_0020_01DB214A.7BE98680 Content-Type: text/plain; charset=”utf-8″ Content-Transfer-Encoding: quoted-printable fyi =20 From: Tasos Vogiatzis =20 Sent: Friday, October 18, 2024 10:43 AM To: ‘Bartosz Wieczorek’ Subject: RE: What a great night for Brainfood team! =20 Thanks a lot Bartek! By the way let me tell you…
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charset=”utf-8″
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fyi
=20
From: Tasos Vogiatzis =20
Sent: Friday, October 18, 2024 10:43 AM
To: ‘Bartosz Wieczorek’
Subject: RE: What a great night for Brainfood team!
=20
Thanks a lot Bartek!
By the way let me tell you how important are all these tests we make for =
the success of our new project.
Because, we may prepare it for a year now, but all this is totally new =
for us.
And at the same time a huge investment and a risk, but it is the only =
way to achieve more, as we want and according to the logic and strategy =
of our company.
In these 3 years that have passed, we succeeded and created a large =
network of publishers in an inventory of at least 200M per month, =
exclusively video, through vidverto.io. It is obvious that we cannot =
move to the next step without implementing our own platform. Technically =
we are ready, we have built an adserver based on adbutler, through this =
all publishers have the possibility to upload and run their own video ad =
campaigns, we have our own PMP deals (about 40K per month) and we are =
testing the Open Auction, which is the most important part, in terms of =
revenue for publishers. Although we have tried (as far as this is not =
easy for something that is already running on another platform and it =
should not be seen that we are preparing our own) several things, the =
results are from average to poor and definitely below what the same =
sites have in Vidverto. So we have a system that is ready to be =
released, but we have no results.=20
We want to build on this partnership and a first step is the PMPs we =
want to launch, but we will need to test some things faster and get them =
working faster to avoid being overtaken by the competition. We rely a =
lot on your experience to find why, for example, the Open Auction does =
not have the expected results, and it=E2=80=99s important that we =
succeed in the PMP deals we start and have them continue with you. And =
together!
Finally, thanks for your positive attitude – it means a lot to us.
=20
Tasos Vogiatzis
Managing Director
=20
www.brainfoodmedia.gr | =
www.brainfood.gr=20
=20
P. 212-1056743 | M: +306940715510
=20
=20
From: Bartosz Wieczorek <bartosz.wieczorek@waytogrow.com =
>=20
Sent: Friday, October 18, 2024 9:30 AM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr =
>
Subject: Re: What a great night for Brainfood team!
=20
Tasos,
=20
Congratulations, I am very happy that we can work with such innovative =
and award-winning publishers! I wish you further amazing successes!
=20
Happy Friday!
Bartek
Bartosz Wieczorek
Regional Sales Director
=20
=20
=20
(+48) 607979091 =
=
bartosz.wieczorek@waytogrow.com =
waytogrow.com
=20
=20
=20
Waytogrow sp. z o.o., Al. Ujazdowskie 13, 00-567 Warsaw, entered into =
the Register of Entrepreneurs kept by the District Court for =
Krak=C3=B3w-=C5=9Ar=C3=B3dmie=C5=9Bcie, XI Commercial Division of the =
National Court Register, under KRS 0000706495, Tax ID (NIP) 6751517416, =
REGON 361397727.
=20
=20
czw., 17 pa=C5=BA 2024 o 18:55 Tasos Vogiatzis < =
tv@brainfoodmedia.gr> napisa=C5=82(a):
What a great night for Brainfood Digital Media team!
4 awards at this year=E2=80=99s IABMixxAwards!=20
Best use of emerging technologies, Best Experimental Marketing =
Innovation, Best Design and Development and, Gold Award for Best =
Original Content Series.
Glad we also implemented for Tempo-OMD the no.1 influencer marketing =
campaign of the year!
=20
Best,
=20
=20
Tasos Vogiatzis
Managing Director
=20
www.brainfoodmedia.gr | =
www.brainfood.gr=20
=20
P. 212-1056743 | M: +306940715510
=20
=20
=
=20
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fyi
From: Tasos =
Vogiatzis <tv@brainfoodmedia.gr>
Sent: Friday, October =
18, 2024 10:43 AM
To: ‘Bartosz Wieczorek’ =
<bartosz.wieczorek@waytogrow.com>
Subject: RE: What a =
great night for Brainfood team!
Thanks a lot Bartek!
By the way let me tell you how important are =
all these tests we make for the success of our new =
project.
Because, we may prepare it for a year now, =
but all this is totally new for us.
And at the same time a huge investment and a =
risk, but it is the only way to achieve more, as we want and according =
to the logic and strategy of our company.
In these 3 years that have passed, we =
succeeded and created a large network of publishers in an inventory of =
at least 200M per month, exclusively video, through vidverto.io. It is =
obvious that we cannot move to the next step without implementing our =
own platform. Technically we are ready, we have built an adserver based =
on adbutler, through this all publishers have the possibility to upload =
and run their own video ad campaigns, we have our own PMP deals (about =
40K per month) and we are testing the Open Auction, which is the most =
important part, in terms of revenue for publishers. Although we have =
tried (as far as this is not easy for something that is already running =
on another platform and it should not be seen that we are preparing our =
own) several things, the results are from average to poor and definitely =
below what the same sites have in Vidverto. So we have a system that is =
ready to be released, but we have no results.
We want to build on this partnership and a =
first step is the PMPs we want to launch, but we will need to test some =
things faster and get them working faster to avoid being overtaken by =
the competition. We rely a lot on your experience to find why, for =
example, the Open Auction does not have the expected results, and =
it=E2=80=99s important that we succeed in the PMP deals we start and =
have them continue with you. And together!
Finally, thanks for your positive attitude – =
it means a lot to us.
Tasos Vogiatzis
Managing Director
www.brainfoodmedia.gr | www.brainfood.gr
P. 212-1056743 | M: +306940715510
From: Bartosz =
Wieczorek <bartosz.wieczorek@waytogr=
ow.com>
Sent: Friday, October 18, 2024 9:30 =
AM
To: Tasos Vogiatzis <tv@brainfoodmedia.gr>
S=
ubject: Re: What a great night for Brainfood =
team!
Tasos,
Congratulations, I am very happy =
that we can work with such innovative and award-winning publishers! =
I wish you further amazing successes!
Happy Friday!
Bartek
|
Bartosz = Regional Sales Director = = |
= |
|
|
|
|
Waytogrow sp. z o.o., Al. Ujazdowskie 13, = |
czw., 17 pa=C5=BA 2024 o =
18:55 Tasos Vogiatzis <tv@brainfoodmedia.gr> =
napisa=C5=82(a):
What a great night =
for Brainfood Digital Media team!
4 awards at this =
year=E2=80=99s IABMixxAwards!Best use of emerging technologies, =
Best Experimental Marketing Innovation, Best Design and Development and, =
Gold Award for Best Original Content Series.Glad we also =
implemented for Tempo-OMD the no.1 influencer marketing campaign of the =
year!
Best,
Tasos =
VogiatzisManaging =
Director
www.brainfoodmedia.gr | =
www.brainfood.gr =
P. 212-1056743 | M: =
+306940715510
——=_NextPart_001_0020_01DB214A.7BE98680–
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